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    New Ties with UIBE, China


    © International Trade Centre, International Trade Forum - Issue 2/2002

    Mr. Bélisle addresses business students at UIBE, Beijing, China.

    ITC and the University of International Business and Economics (UIBE), Beijing signed a Memorandum of Understanding (MoU) to jointly design, develop and deliver trade training courses to prepare enter-prises for the impact of China's membership in the World Trade Organization. A Chinese delegation led by UIBE President, Chen Zhunmin, met with ITC Executive Director J. Denis Bélisle in Geneva in April 2002 to sign the MoU, following a series of exchanges between ITC's trade training section and the university.

    Helping Chinese firms

    The MoU calls for the delivery of a training programme for senior Chinese managers to help them understand the practical implications of WTO membership and how it will impact on the way they do business. ITC and UIBE will jointly conduct a pilot programme. Once the programme is complete, the university expects to deliver the training programme on an ongoing basis with ITC training materials and support.

    The UIBE is one of the best-known universities for international business studies in China. It has trained many senior Chinese trade professionals in the Ministry of Foreign Trade and Economic Cooperation.

    ITC's Executive Director visited the university in May at the request of Mr Chen Zhunmin and gave a lecture to 500 UIBE graduates, followed by a lively question-and-answer discussion.

    For more information, contact Osman Atac, Chief, Enterprise Management Development Section, at atac@intracen.org.