The Internet can help service firms in developing and transitional economies exactly where they need it most. It helps them overcome two of the biggest barriers they face: gaining credibility in international markets; and travel costs and restrictions that impede export market development.

To reach global markets through Internet, businesses need to adopt a sound business strategy, coupled with flexibility to question traditional practices. This is the real challenge for businesses using the Internet, no matter where they are located.

Are you looking for timely business information at a relatively low cost? Many companies and trade support institutions (trade promotion organizations, professional associations, consultants) are adopting the Internet to improve their access to information sources, expand their scope of data collection and to bridge information gaps for specific international markets.