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    A Textbook Case To Buy Regionally

     

     
     
    © International Trade Centre, International Trade Forum - Issue 2/2003

    ITC's buyers-sellers meeting for the printing and publishing industry in francophone West and Central Africa (Dakar, Senegal, May 2003) was reported in several African media. ITC's trade flow analyses reveal a sizeable market for the sector's products and services in the region. They also show abundant regional supply capacity - but there is actually very little trade in this sector between countries in the region.

    The industry, whose products include books, textbooks and newspapers, was represented by firms from the Central Africa Economic and Monetary Community and the West African Economic and Monetary Union. The meeting helped sensitize them about opportunities to buy and sell regionally.


    For more information, contact Imamo Ben Mohamed Imamo, ITC Associate Trade Promotion Adviser, at imamo@intracen.org